Panasonic – FZ200 promo

October 4, 2012

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Promo video for Panasonic’s new FZ200 camera. I’ve used sliding transitions to emphasize the fast shutter speed; one of the FZ200’s key features. The chrome and leather textures add to the mechanically and sleek feel of the product. Promo to be used online and in-store advertising.

The equestrian footage filmed by Simon Robinson

Software: After effects, AutoCAD and Cinema 4D

Initial concept development:
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Final concept:
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